Google Analytics Training in Chennai

Transform Your Brand, Engage Your Audience, and Drive Results!​

Real-Time Experts as Trainers

Certification

Affordable Fees

Live Online Classes

Flexibility

Placement Support

Are you eager to master the Google Analytics Tool? Searching for a professional platform to gain expertise in Google Analytics concepts? Look no further! The Google Analytics Training in Chennai at SK Technologies offers comprehensive, hands-on training. Learn to effectively track and analyze data, understand browser habits, set and achieve marketing goals, create custom reports, and leverage powerful marketing tools—all under the mentorship of experienced industry professionals

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Master Google Analytics with Expert Training at SK Technologies

Google Analytics Course Syllabus

  • What is Google Analytics?
  • Importance of Web Analytics
  • Setting up a Google Analytics Account
  • Google Analytics Interface Overview
  • Key Terminologies in Google Analytics
  • Creating a Google Analytics Property
  • Adding Tracking Code to Websites
  • Verifying Tracking Implementation
  • Setting Up Data Streams (Web and App)
  • Integrating with Google Tag Manager
  • Understanding Reports and Metrics
  • Real-Time Reports Overview
  • Audience, Acquisition, and Behavior Sections
  • Customizing the Dashboard
  • Sharing and Exporting Reports
  • Demographics and Interests Reports
  • Geo and Language Reports
  • Mobile and Device Usage Data
  • User Flow Analysis
  • Returning vs. New Visitors
  • Traffic Sources Overview
  • Organic Search Traffic Analysis
  • Direct Traffic and Referral Traffic
  • Social Media Traffic Insights
  • Campaign Tracking with UTM Parameters
  • Overview of Behavior Flow
  • Site Content Analysis
  • Landing Pages and Exit Pages
  • Events Tracking
  • Site Speed Analysis
  • Setting Up Goals
  • Types of Goals (Destination, Duration, Pages/Screens, Events)
  • Goal Value and Funnel Visualization
  • Multi-Channel Funnels
  • Assisted Conversions
  • Enabling Ecommerce Tracking
  • Enhanced Ecommerce Setup
  • Product Performance Analysis
  • Sales and Revenue Tracking
  • Shopping Behavior Analysis
  • Introduction to Segments
  • Predefined vs. Custom Segments
  • Creating Advanced Segments
  • Using Segments in Reports
  • Comparison of Multiple Segments
  • What are Events in Google Analytics?
  • Setting Up Event Tracking with Google Tag Manager
  • Monitoring Event Reports
  • Event Categories, Actions, and Labels
  • Analyzing Event Data
  • Creating Custom Reports
  • Report Types (Explorer, Flat Table, Map Overlay)
  • Applying Filters to Reports
  • Sharing and Scheduling Reports
  • Best Practices for Custom Reports
  • Understanding Conversion Funnels
  • Creating Funnels for Goal Tracking
  • Visualizing User Paths
  • Drop-Off Points in Funnels
  • Optimizing Funnel Performance
  • Overview of GA4 Features
  • Differences Between GA4 and Universal Analytics
  • Setting Up GA4 Properties
  • Event-Driven Data Model in GA4
  • Exploring GA4 Reports
  • Integrating Google Ads with Google Analytics
  • Linking Search Console to Google Analytics
  • Syncing Google Analytics with Data Studio
  • CRM Integration Best Practices
  • Using Third-Party Tools with Google Analytics
  • Applying Advanced Filters to Data
  • Using Regex in Filters
  • Excluding Internal Traffic
  • Creating Custom Dimensions
  • Custom Metrics Setup

Features

Real-Time Experts as Trainers

Each course offered at SK Technologies Software Training Institute will be taught by instructors who have a wealth of experience in the various sectors. Benefit from proper guidance from practicing professionals in the technical field.

Live Project

Receive the actual experience based on the best assortment of practice-oriented tasks from our specialists. A platform where you can put your project work and get a better chance at getting employed by the best firms.

Certification

Be certified by SK Technologies and be prepare to clear global certifications. Many of our students pursue international certification exams, and our training prepare them rigorously to achieve high pass rates.

Affordable Fees

As a company, SK Technologies understands that education is a necessity that should be enjoyed by all. As for the tuition fee, we offer competitive prices, and our client may even split the payments. Our dedication is to provide excellent instruction at the most reasonable cost.

Flexibility

Look no further, for with SK Technologies, you have the ultimate flexibility at your fingertips. Select classroom or on-job training, morning or night sessions, working or weekends, and Normal or accelerated system. Choose any option that you like most.

Placement Support

Benefit from our tie-ups and MOUs with over 1500+ small and medium companies. We provide robust placement support to help you kick-start and advance your career in the tech industry.

Trainer Profile

Why Learn Google Analytics Training In Chennai at SK Technologies?

Instructor-Led Live Online Training At SK Technologies

Google Analytics Certification Training in Chennai at SK Technologies

At SK Technologies, the Google Analytics Certification Course is designed to equip you with the essential skills required to excel in Google/Web Analytics. Our training is guided by real-time professionals with over 8 years of experience in the Google Analytics platform. Through expert instruction, we upskill your knowledge by imparting the latest industry practices used in the web analytics field, ensuring you are well-prepared to take on professional roles in analytics.

Placement Support & Job Opportunities After Completing Google Analytics Training in Chennai

In today’s digital age, the internet has revolutionized the way businesses operate. With the help of Google Analytics, businesses can make informed decisions with ease. This powerful tool not only assists in measuring conversions and sales but also helps businesses engage customers effectively and significantly boost website traffic. What’s more, it offers these insights in real-time and at no cost, making it indispensable for businesses worldwide.

According to an independent survey, Google Analytics is installed on over 10 million websites, with 64% of top US retailers and a significant percentage of Fortune 500 companies relying on this tool to drive their digital strategies.

Due to its importance, Google Analytics Professionals are in high demand across various sectors, including digital marketing, IT, and businesses that operate online. Upon completing the Google Analytics course, some of the common job roles you can pursue include:

  • Google Analytics Reporter
  • Google Analytics Analyst
  • Google Analytics Implementer
  • Google Analytics Manager

The salary range for a beginner Google Analytics Analyst typically falls between Rs. 2,90,000 to Rs. 3,70,000 per annum. Analysts with 3-5 years of experience can earn anywhere from Rs. 4,10,000 to Rs. 6,70,000 annually. Globally, the average salary for a Google Analytics professional is approximately $67,824. With experience, you may also explore opportunities as a Freelance Google Analytics Consultant.

At SK Technologies, our Google Analytics Training provides you with the essential skills needed to succeed in this field. Our courses are guided by real-time professionals with extensive industry experience, ensuring you are well-equipped for a successful career. We offer comprehensive support in preparing for Google Analytics certification, and our placement assistance helps you secure a role in your dream company.

Join SK Technologies to gain the knowledge and expertise required to thrive in the digital analytics industry!

Eligibility Criteria & Prerequisites for Google Analytics Course

  • Eligibility: The course is open to freshers interested in starting a career in web analytics, as well as professionals like Web Analysts, SEO Analysts, SEM Specialists, Digital Product Managers, Sales Executives, Testing Personnel, IT Architects, and Marketing Professionals.
  • Prerequisites: No specific prerequisites are required to take the course. However, a basic understanding of websites and internet technologies will help accelerate your learning process.
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